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Women in Smart Cities Forum
smart cities, women's empowerment, gender equality
Women in Smart Cities Forum
smart cities, women's empowerment, gender equality

As a female-founded smart city company, we want to see more women lead our cities. Today, just 19 of the 100 largest cities in the U.S. are led by female mayors. To help change this statistic, Bloomberg Government is hosting events like the Women in Smart Cities Forum and organizing female leaders that are changing cities for the better to do more together. 

smart cities, women's empowerment, gender equality
Champions, located in the Boston Marriott Cambridge, sees a measurable increase in online traffic, restaurant visits, and customer loyalty from advertising on their neighborhood Soofa Sign!
smart cities, restaurants, advertising, local businesses
Champions, located in the Boston Marriott Cambridge, sees a measurable increase in online traffic, restaurant visits, and customer loyalty from advertising on their neighborhood Soofa Sign!
smart cities, restaurants, advertising, local businesses

Champions, located in the Boston Marriott Cambridge, sees a measurable increase in online traffic, restaurant visits, and customer loyalty from advertising on their neighborhood Soofa Sign!

smart cities, restaurants, advertising, local businesses
ImprovBoston Connects With Locals and Visitors Where They Are
Boston, Cambridge, Advertising, entertainment
ImprovBoston Connects With Locals and Visitors Where They Are
Boston, Cambridge, Advertising, entertainment

A community staple and fan favorite, ImprovBoston has a devout following but is always looking to find its next loyal customer. Advertising on Soofa Signs in premier locations across Boston and Cambridge is helping them do just that. 

Boston, Cambridge, Advertising, entertainment
The Show That Isn't A Show
Las Vegas, Advertising, entertainment
The Show That Isn't A Show
Las Vegas, Advertising, entertainment

Reaching millions of people on a monthly basis using the Soofa Sign network in Downtown Las Vegas, Alibi is now moving past word of mouth to word on the street.

Las Vegas, Advertising, entertainment
ATL311 Pioneers Civic Use of Soofa Signs To Engage Residents In Real-Time
Atlanta, smart cities
ATL311 Pioneers Civic Use of Soofa Signs To Engage Residents In Real-Time
Atlanta, smart cities

After being selected as an early adopter of the Soofa Sign in 2017, the City of Atlanta has now deployed Soofa Signs in its greatest neighborhoods and uses the robust network to expand the reach of its 311 communications.

Atlanta, smart cities
Las Vegas: City of the Future
Las Vegas, smart cities
Las Vegas: City of the Future
Las Vegas, smart cities

The City deployed Soofa Signs to solve the problem of not being able to deliver real-time bus arrival information at every stop along the Downtown Loop. The Signs solve this problem while also providing the City an important new platform to reach and engage locals and visitors alike. 

Las Vegas, smart cities
Love post: Valentine's Day @ Soofa
Valentine's Day, community content, holidays
Love post: Valentine's Day @ Soofa
Valentine's Day, community content, holidays

Today is Valentine's Day. In Spain, everyone gives their friends a book. In Germany you would even be lucky if you get a rose, and in the States girls are spoiled with candy, dinners and jewelry - hopefully. At Soofa, we make love posts and where better to start than in our own community at Soofa. We have a Soofa Sign at our office entrance.

Valentine's Day, community content, holidays
Viva Las Vegas
tech, las vegas, cities, boston
Viva Las Vegas
tech, las vegas, cities, boston

What comes to mind when you think about signage in Las Vegas? Do you think of something big, bright, and flashy? Do you imagine it telling you about an upcoming show at a nearby hotel or a special deal at a club or casino down the street? Do you think of it as advertising entertainment for out of town visitors? Do you think of it serving as a tool that helps build a more livable community?

tech, las vegas, cities, boston
Making Cold Cool.
cities, placemaking, winter, tech, iot, sensors
Making Cold Cool.
cities, placemaking, winter, tech, iot, sensors

Every year, the harsh reality of winter sets in, and over the coming months much of the United States bundles up. With shorter days, plummeting temperatures and cloudy skies many of us have the urge to burrow under a blanket, but inevitably cabin fever sets in and we force ourselves to venture out. The cold has a unique way of bringing people together, there is a twisted sense of solidarity knowing that others are freezing too.

cities, placemaking, winter, tech, iot, sensors
Straight from Colorado Springs to Atlanta.
Atlanta, smart cities, community content
Straight from Colorado Springs to Atlanta.
Atlanta, smart cities, community content

Fresh off the plane from Colorado Springs last Thursday, Soofa organized the latest edition of the Smart City Workshop series hosted by the Georgia Institute of Technology and the City of Atlanta’s SmartATL team.

Atlanta, smart cities, community content
A look into the Prince George's County Parks Innovation Task Force
smart parks
A look into the Prince George's County Parks Innovation Task Force
smart parks

As a six time winner of the National Recreation and Park Association’s (NRPA) national gold medal for excellence in parks and recreation, Prince George’s County always wants to be at the forefront of the parks and recreation industry by testing new technology and executing on big ideas to improve its parks for its community.

smart parks
The community's favorite content from the Soofa Sign in Kendall Square, Cambridge, MA
smart cities, Cambridge, community content
The community's favorite content from the Soofa Sign in Kendall Square, Cambridge, MA
smart cities, Cambridge, community content

We're engaging our community with beautiful art and unique content. We wanted to share some of our favorite pieces to date. 

smart cities, Cambridge, community content
Tech Innovations In Parks: Notes From Our Presentation At Greater & Greener
smart parks
Tech Innovations In Parks: Notes From Our Presentation At Greater & Greener
smart parks

Last month, we spoke on the Tech Innovations In Parks panel at the City Parks Alliance Greater and Greener Conference in Minneapolis. We were thrilled to share the stage with Los Angeles Recreation and Parks, Denver Parks and Recreation, and the Land Art Generator. The panel was moderated by our good friends at the National Recreation and Park Association, with whom we’ve partnered on events like the Boston Innovation Lab and collaborated on articles examining the role technology plays in parks.

smart parks
Las Cruces, NM is using Soofa Pro data to transform its downtown public spaces
Las Cruces, NM is using Soofa Pro data to transform its downtown public spaces

The team from the City of Las Cruces not only wants to know what happens at one location or in one moment in time, but also how certain activities or new developments have a ripple effect across the entire downtown core.

A Midsummer Launch
A Midsummer Launch

We raised some money 🙌🏽 and we're about to launch a new product 🙏🏽 the 42" Soofa Sign, so we threw a party... 

Modernizing public transit: how the technology ecosystem approach enhances ridership experience
Modernizing public transit: how the technology ecosystem approach enhances ridership experience

When we look at the built environments in our cities we see a quilt-like patchwork of many different and diverse neighborhoods and associated architectural styles, parks and public spaces, infrastructure elements, public transportation networks, and, of course, people.

How much did the Boston Marathon impact pedestrian traffic along the main race route?
How much did the Boston Marathon impact pedestrian traffic along the main race route?

See how we analyzed over 3.6 million rows of data to tell a story about just how busy the 2017 Boston Marathon was. 

How Las Cruces, NM is using Soofa Pro data to justify the expense of a public WiFi network
smart cities
How Las Cruces, NM is using Soofa Pro data to justify the expense of a public WiFi network
smart cities

When faced with a nearly $400,000 capital expenditure to provide free public WiFi to residents and visitors, the City of Las Cruces paused and asked the important question, how many people actually spend time downtown? The City partnered with Soofa to measure pedestrian traffic and analyze the patterns of use. Learn more about how the City is transforming Soofa data into information to help make key strategic decisions. 

smart cities
New York City Neighborhood Challenge: Transforming Neighborhoods With Technology
New York City Neighborhood Challenge: Transforming Neighborhoods With Technology

The NYC Department of Small Business Services recently launched the fifth round of Neighborhood Challenge, a competition designed to invest in community-based development organizations who partner with technology companies to create and implement tools that address neighborhood scale issues and opportunities. Soofa was invited to participate and collaborate.

Soofa Spotlight: Portage, MI
Soofa Spotlight: Portage, MI

How does Portage, a small, lively city of just under 50,000 residents in Southwest Michigan improve quality of life, attract visitors, and engage its community - making it a natural place to move? By having the desire to be first to test new technologies and follow through on making sure they are successfully implemented and used by the public.

NYC's Internet of Things Guidelines: how Soofa's Highbridge Park deployment helped shape them
NYC's Internet of Things Guidelines: how Soofa's Highbridge Park deployment helped shape them

Written to help cities deploy internet of things technologies in a responsible manner, the City of New York's Internet Of Things Guidelines were published late last year and have been adopted by cities across the globe. Soofa's smart parks deployment with the New York City Parks Department was the first project to follow the guidelines, and helped inform their structure. 

Top 5 Uses of Soofa Pro Data
Top 5 Uses of Soofa Pro Data

  1. Get reliable and accurate baseline data on park use - without counting by hand

  2. Measure the success of events and programming strategies

  3. Make better decisions for capital improvement projects

See the full list >>

How and why the Park District of Oak Park, IL is using Soofa Pro Data
Smart Parks, Case Study, Soofa Pro
How and why the Park District of Oak Park, IL is using Soofa Pro Data
Smart Parks, Case Study, Soofa Pro

The Park District of Oak Park is one of Soofa's first early adopters of the Soofa Pro sensor, which measures pedestrian traffic in outdoor public spaces. This case study shares insights into the project, data visualizations, lessons learned, and next steps to maximize the value of Soofa Pro data to the Park District's operations. 

Smart Parks, Case Study, Soofa Pro
A First Look At Soofa Data
A First Look At Soofa Data

Since launching the Soofa Beta Cities network in May of 2016, we have been developing Soofa Pro, the sensor embedded version of the Soofa Bench and Soofa Core. Our sensor measures pedestrian activity in public spaces and we provide this data in an easy to use monthly report as well as through raw data exports and an API. In this post we detail the analytic tools available and how they are currently being used by our beta partners like NYC Parks, the Park District of Oak Park, IL, and many more. 

2016 Year In Review
2016 Year In Review

From the beginning our mission has been to create smarter, more social, and more sustainable cities. As we look back on 2016 and reflect on where we’ve come since this time last year, we wanted to share our successes and challenges, and look ahead to what’s coming in 2017.